Social Media & Content Strategy

BINANCE ACADEMY

Served as Global Operations Specialist and Social Media Manager for Binance Academy, supporting content workflows, cross-team coordination, and global educational campaigns while strengthening the brand’s digital presence.

Year :

2022

Industry :

Blockchain

Client :

Binance Academy

Project Duration :

One Year

Featured Project Cover Image
Featured Project Cover Image
Featured Project Cover Image

Problem :

Binance Academy needed to scale global educational operations, maintain content consistency across regions, and strengthen its social media presence for a rapidly growing global audience.

Solution :

Supported global operations by coordinating content pipelines, improving workflows, managing cross-team execution, and ensuring timely delivery of educational materials. As Social Media Manager, developed content strategies, optimized messaging, and executed campaigns that increased reach, engagement, and user education across major platforms.

Challenge :

Balancing global execution with regional needs — ensuring content remained accurate, localized, and accessible while maintaining Binance’s high operational and brand standards.

Summary :

Strengthened Binance Academy’s global operational efficiency and digital presence by aligning teams, improving content workflows, and driving social media engagement for millions of users worldwide.

Social Media & Content Strategy

BINANCE ACADEMY

Served as Global Operations Specialist and Social Media Manager for Binance Academy, supporting content workflows, cross-team coordination, and global educational campaigns while strengthening the brand’s digital presence.

Year :

2022

Industry :

Blockchain

Client :

Binance Academy

Project Duration :

One Year

Featured Project Cover Image
Featured Project Cover Image
Featured Project Cover Image

Problem :

Binance Academy needed to scale global educational operations, maintain content consistency across regions, and strengthen its social media presence for a rapidly growing global audience.

Solution :

Supported global operations by coordinating content pipelines, improving workflows, managing cross-team execution, and ensuring timely delivery of educational materials. As Social Media Manager, developed content strategies, optimized messaging, and executed campaigns that increased reach, engagement, and user education across major platforms.

Challenge :

Balancing global execution with regional needs — ensuring content remained accurate, localized, and accessible while maintaining Binance’s high operational and brand standards.

Summary :

Strengthened Binance Academy’s global operational efficiency and digital presence by aligning teams, improving content workflows, and driving social media engagement for millions of users worldwide.

Social Media & Content Strategy

BINANCE ACADEMY

Served as Global Operations Specialist and Social Media Manager for Binance Academy, supporting content workflows, cross-team coordination, and global educational campaigns while strengthening the brand’s digital presence.

Year :

2022

Industry :

Blockchain

Client :

Binance Academy

Project Duration :

One Year

Featured Project Cover Image
Featured Project Cover Image
Featured Project Cover Image

Problem :

Binance Academy needed to scale global educational operations, maintain content consistency across regions, and strengthen its social media presence for a rapidly growing global audience.

Solution :

Supported global operations by coordinating content pipelines, improving workflows, managing cross-team execution, and ensuring timely delivery of educational materials. As Social Media Manager, developed content strategies, optimized messaging, and executed campaigns that increased reach, engagement, and user education across major platforms.

Challenge :

Balancing global execution with regional needs — ensuring content remained accurate, localized, and accessible while maintaining Binance’s high operational and brand standards.

Summary :

Strengthened Binance Academy’s global operational efficiency and digital presence by aligning teams, improving content workflows, and driving social media engagement for millions of users worldwide.