Social Media & Content Strategy
BINANCE ACADEMY
Served as Global Operations Specialist and Social Media Manager for Binance Academy, supporting content workflows, cross-team coordination, and global educational campaigns while strengthening the brand’s digital presence.
Year :
2022
Industry :
Blockchain
Client :
Binance Academy
Project Duration :
One Year



Problem :
Binance Academy needed to scale global educational operations, maintain content consistency across regions, and strengthen its social media presence for a rapidly growing global audience.



Solution :
Supported global operations by coordinating content pipelines, improving workflows, managing cross-team execution, and ensuring timely delivery of educational materials. As Social Media Manager, developed content strategies, optimized messaging, and executed campaigns that increased reach, engagement, and user education across major platforms.



Challenge :
Balancing global execution with regional needs — ensuring content remained accurate, localized, and accessible while maintaining Binance’s high operational and brand standards.
Summary :
Strengthened Binance Academy’s global operational efficiency and digital presence by aligning teams, improving content workflows, and driving social media engagement for millions of users worldwide.
More Projects
Social Media & Content Strategy
BINANCE ACADEMY
Served as Global Operations Specialist and Social Media Manager for Binance Academy, supporting content workflows, cross-team coordination, and global educational campaigns while strengthening the brand’s digital presence.
Year :
2022
Industry :
Blockchain
Client :
Binance Academy
Project Duration :
One Year



Problem :
Binance Academy needed to scale global educational operations, maintain content consistency across regions, and strengthen its social media presence for a rapidly growing global audience.



Solution :
Supported global operations by coordinating content pipelines, improving workflows, managing cross-team execution, and ensuring timely delivery of educational materials. As Social Media Manager, developed content strategies, optimized messaging, and executed campaigns that increased reach, engagement, and user education across major platforms.



Challenge :
Balancing global execution with regional needs — ensuring content remained accurate, localized, and accessible while maintaining Binance’s high operational and brand standards.
Summary :
Strengthened Binance Academy’s global operational efficiency and digital presence by aligning teams, improving content workflows, and driving social media engagement for millions of users worldwide.
More Projects
Social Media & Content Strategy
BINANCE ACADEMY
Served as Global Operations Specialist and Social Media Manager for Binance Academy, supporting content workflows, cross-team coordination, and global educational campaigns while strengthening the brand’s digital presence.
Year :
2022
Industry :
Blockchain
Client :
Binance Academy
Project Duration :
One Year



Problem :
Binance Academy needed to scale global educational operations, maintain content consistency across regions, and strengthen its social media presence for a rapidly growing global audience.



Solution :
Supported global operations by coordinating content pipelines, improving workflows, managing cross-team execution, and ensuring timely delivery of educational materials. As Social Media Manager, developed content strategies, optimized messaging, and executed campaigns that increased reach, engagement, and user education across major platforms.



Challenge :
Balancing global execution with regional needs — ensuring content remained accurate, localized, and accessible while maintaining Binance’s high operational and brand standards.
Summary :
Strengthened Binance Academy’s global operational efficiency and digital presence by aligning teams, improving content workflows, and driving social media engagement for millions of users worldwide.
